The Strand Magazine

The Strand Magazine was a monthly magazine composed of fictional stories and factual articles founded by George Newnes. It was first published in the United Kingdom from January 1891 to March 1950 running to 711 issues,[1] though the first issue was on sale well before Christmas 1890. Its immediate popularity is evidenced by an initial sale of nearly 300,000. Sales increased in the early months, before settling down to a circulation of almost 500,000 copies a month which lasted well into the 1930s. It was edited by Herbert Greenhough Smith from 1891 to 1930. Read more on Wikipedia

Lowry refers to the Strand in a letter to Carol Brown dated April/May 1926 when he discusses the merits of being published by various magazines; "The Strand, I suppose, Pearsons, and The Grand, and perhaps the London, are all more less first class magazines with second-rate stories..." (Collected Letters Vol 1 Pg. 19)